Jitendra Papneja - Head, Consumer Insights (CIS), Kraft Foods
     

Jury Member of In-Store Asia Feb 2012, Retail Marketing Expo, Retail Marketing Convention and Retail Design and Marketing Awards Event

 

Jit is heading the Consumer Insights & Strategy (CIS) division at Kraft Foods, India. He joined Kraft Foods, Singapore in March 2007 as Regional CIS Manager and led the regional insights agenda across Asia Pacific. In July 2010, he shifted to Kraft India.

Prior to joining Kraft, Jit held senior-level assignments at erstwhile Research International (TNS) at Singapore and India in consumer and shopper insights. Jit has 12 years of hands-on experience on Strategic Insights.

Jit is a result-oriented Consumer Insights and Strategy leader with expertise in translating consumer, shopper and customer insights into effective business strategies. Jit is a seasoned moderator and has run many innovation workshops and conducted trainings across Asia Pacific.

He topped in the Graduation class at St. Xavier's College, Ranchi and graduated with a degree in Chemistry Honors. He has an MBA degree in Marketing.